Unique Coop Rally packaging
This year, Gyermelyi pasta took the art of packaging to a new level with the limited edition Coop Rally. However, the specialness lies not only in the contents of the pasta, but also in the packaging. It is the combination of product manufacturing and packaging that makes the product unique. The company’s vision was realised by Sipospack Ltd: with the HP Indigo 20000 digital press.
Coop Rally is an event where participants travel around the country, completing various challenges and using Coop products. One of this year’s featured products is Gyermelyi pasta, whose new packaging is an exciting adventure in itself. The packaging immediately grabs attention with a vibrant, lively design. The colours and graphics are dynamic and vibrant, perfectly in line with the Coop Rally atmosphere. The unmistakably fresh and youthful look is guaranteed to attract customers’ attention on the shelves.
The benefits of digital printing
The unique packaging was produced by Sipospack Ltd. on the HP Indigo 20000 digital press. This machine represents world-class technology in the packaging industry. The HP Indigo 20000 allows for highly detailed and high-quality printing in high volume. This guarantees quality on every single piece of your Gyermelyi pasta packaging. Digital printing gives you the opportunity to create unique solutions. Sipospack Ltd took advantage of this opportunity when designing the packaging for the Coop Rally. Detailed graphics and vibrant colours appear on the packaging exactly as the designers imagined. One of the benefits of digital printing is that it opens up new possibilities in the world of packaging, as unique looks are becoming increasingly important. Sipospack Ltd’s printing technology is up to the challenge: with the HP Indigo 20000 printer, there is no graphic element or colour that the customer cannot request, and in small runs, economically.
Enhancing the customer experience is also crucial
The limited edition Coop Rally packaging of Gyermelyi pasta is a true work of art. The HP Indigo 20000 digital printing press used by Sipospack Ltd. allowed the design and quality to reach a unique level. This packaging enhances not only the contents of the product, but also the shopping experience itself, and is an example of how technology and design can be combined to achieve outstanding results in the packaging industry.